BELTON, TX
– The University of Mary Hardin-Baylor has launched a new, easily accessible platform to support its student-athletes in their Name, Image and Likeness (NIL) endeavors.
In collaboration with Opendorse – a nationwide NIL leader and marketplace technology company in the student-athlete endorsement industry – the Crusaders have established their brand-new official NIL marketplace: www.cruathletics.com/opendorse
The UMHB Crusaders Marketplace offers fans, supporters, vendors and potential companies access to UMHB student-athlete profiles and provides an avenue to securely pitch those athletes that are interested in pursuing NIL opportunities. Opendorse's dynamic platform allows student-athletes to work directly with individual inquiries as well as reach out and apply for NIL deals that pique their interests. The UMHB Crusaders Marketplace will also provide third parties with the ability to instantaneously pitch, book and compensate UMHB student-athletes for NIL events and activities in one compliant and secure platform.
"We are excited for our partnership with Opendorse and the opportunities that it presents for our student-athletes in the ever-evolving world of NIL," Vice President for Athletics Randy Mann said. "Our staff, coaches and student-athletes are thankful to have an NIL platform that is safe, educational and compliant, which allows them to confidently engage in NIL deals."
All of our UMHB student-athletes have the option to develop an individualized Opendorse profile. That profile is customized to their various needs, interests and types of projects they are pursuing, while also following UMHB's Christian values. The space permits every student-athlete to not only make their personal brand more robust, but also be readily accessible as potential clients for NIL opportunities.
ABOUT OPENDORSE
The Opendorse marketplace is built on a decade of athlete marketing technology and experience. Opendorse has facilitated hundreds of thousands of NIL deals and endorsements with athletes at all levels of sports. The Opendorse marketplace is used by over 75,000 athletes to manage deals from pitch to payment, and even tax preparation.
